About Us
About Us
Australian Designed. Family Owned. Trusted for Over 90 Years.
Australia’s #1 Thermal Underwear Retailer — trusted by Australian families for over 90 years. Reflecting our long‑standing leadership in natural‑fibre thermal essentials and decades of supplying Australian retailers, department stores, boutiques and direct to customers.
BaseLayers is built on a legacy that spans more than nine decades — a family business that began with serving everyday Australians and grew into supplying boutiques and major department stores across the country. Today, that same heritage guides everything we create: thoughtful essential body layers using premium natural fibres, with designs that put comfort, quality, and longevity first.
We are proudly Australian owned and Australian designed. Our collections reflect the way Australians really live — warm days, cool nights, changing seasons, and a lifestyle that values ease, breathability, and natural performance.
A Lifetime of Fabric Expertise
After 90+ years in the textile industry, we know fabrics intimately — how they feel, how they wear, and how they perform in real life. That experience shapes every decision we make.
We choose fibres with purpose:
- Australian Merino Wool for its softness, breathability, odour resistance, and natural temperature regulation.
- Australian Cotton for its purity, durability, and responsibly grown origins.
- Modal, Bamboo, and Eco‑friendly blends for softness, stretch, and everyday ease.
Every fabric we use is selected because it meets our standards — and the standards of generations of customers who trust us to get it right.
Designed for Real Life
From underwear and thermals to loungewear and everyday essentials, our pieces are made to be lived in. They’re breathable, functional, and thoughtfully constructed — the layers you reach for every day.
Our Australian design team focuses on:
- Clean, timeless designs
- Natural fibres that breathe
- Odour Resistant
- Anti-Bacterial
- Pieces that move with you
- Quality that lasts beyond a season
We believe the best basics are the ones you forget you’re wearing — because they simply work.
Sustainable by Nature
We prioritise natural, renewable, and responsibly sourced fibres wherever possible. Merino wool, Australian cotton, bamboo, and modal form the foundation of our collections because they’re better for your skin, better for the planet, and better for long‑term wear.
Ethically Sourced by Design We partner with trusted mills and manufacturers who share our commitment to responsible production, fair working conditions, and long‑term sustainability. Every fibre we use is chosen not only for its performance, but for the integrity behind it.
From Our Family to Yours
What began as a small family business has grown into a trusted Australian brand — but our values haven’t changed. We still care deeply about quality, service, and the people who wear our products.
Whether you’re layering for warmth, lounging at home, or building a wardrobe of everyday essentials, we’re here to bring you the best of what we’ve learned over 90 years.
BaseLayers — the layers you need, every day, from Australia’s #1 expert in thermal underwear and natural‑fibre essentials.